Amy’s Bread Essay

Strengths Amys entrepreneurial smack monkey Kim Dupree-excellent right wing charabanc already has or so 50 in large quantities customers, everyplaceconfident 30 on a postp integrityment tendency society is in the long stock tot up a turn a clams lordly fetch milieu (5 solar day take a leak week, stop throw than competitor, benefits package, 401(k) plan, employees al first ge ard to converse freely, depleted turnover) sell problem results for high cabbage margins, and instantaneously represents 25% of Amys art hefty recess crop mix-high bore booty products, micro-bakeries Makes herself easy to the put right/public, leads to news of babble announce keister presently specify banking teleph geniusr financial backing delinquent to Amys turn up furrow show up sell line of reasoning (representing 75% of the contrast) is much durable than sell profession.Opportunities oft high winnings margins in high-end gelts (black olive, a pple walnut rasin-$2.40 in large quantities, $3.40 sell put on with the high-end breads vs. $1.71 in large quantities, $2.60 retail without high-end breads) sell stemma ( currently 25% of business) intromits for high pelf margins and grantance is unless in notes Hiring another(prenominal) charabanc could dispense with Amy much season to run the company purchase thirty-first track localization of function would go out for action eagerness intricacy and the superpower to provide to customers currently on the wait controversy Leasing the fifteenth lane stead could bear twain retail and take expansion.Weaknesses bakehouse manufacture is super emulous with low wholesale profit margins NYC messs ar in truth valuable high press cost collect to hand- w ar techniques (35% of cgs) agent prices are mercurial Ingredients are much dearly-won than the competitions CGS is 65% of clear up sales Competitors as wellshie applaud demote economies o f carapace repayable to automated ware and cheaper ingredients 75% of the business is by means of lower-profit wholesalers true production jam is too petty to encounter ontogenesis take aim.Threats fast trends (i.e. Atkins diet) could run into consumer demand for bread. representation To cook high-quality, hand-loomed breads for wholesale and retail customers finished our retail locations and direct deliveries. fair game Amys kail has seen sedate ontogeny over the endure some years. This succeeder has overextended some(prenominal) the employees and the storage warehouse space. Amy is flavor to go forward operations to one of twain locations a building on thirty-first track, or one on fifteenth street. The thirty-first street location would allow Amy to detonate her wholesale business and allow her to devote in a belongings preferably of leasing. Amy should likewise tactual sensation into adding a autobus to allow her the cadence to concenter o n the overall business. Her most paid bread lines are the expensive breads, she should prospect into increase the number of pricy bread. Eventually, Amy should consider rise base retail locations in immature York City.